This thesis is based on in-depth interviews conducted with 19 fertile Jewish-Israeli women who are ‘involved with their menstrual cycle’ and contributes to opening up the public discussion of menstruation in Israel.The menstruating body, its identity issues and emotional experiences, which affect women’s self-esteem, all raise important gender and feminist topics that a phenomenological research framework can reveal. This thesis examines such subjects through studying a specific population of women who, despite stigma, taboo and the norm, place a high value on their menstruation.